Why Red?

A story of good fortune, illustrated by Lorraine Nam

For centuries, the colour red has represented good fortune in Chinese culture.

When looking at the future of China, there is no better theme to represent the prospects of this developing and prospering opportunity.

As you read through the Journal, you’ll notice the section divider patterns become more intensely red. Each illustration has been lovingly created and hand cut by Lorraine Nam – a paper cutting artist – who has adopted the traditional Chinese art form of hand-cut paper to create a series of 9 illustrations that symbolise good fortune.

As a whole they represent a journey towards good fortune whilst individually they reflect the narrative of each section.

We hope you’ve enjoyed the Journal in its entirety. If you have flicked ahead to read this last page we would urge you to consider the Chinese proverb, ‘The journey is the reward’.